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Oracle Responsys Marketing Platform 2021 Implementation Essentials Sample Questions:

1. In every email, your client wants to provide a link so customers can download their latest menu. They want to serve this from the Responsys content library, updating the document periodically.
How can they accomplish this?

A) Upload the document into the Content Library. Right-click the document and select Copy Link. Insert this link into every email document. Upload and overwrite this document as needed.
B) Upload the document into the Content Library. From the document pull-down menu, select Create Embeddable URL and copy the URL into every email. Uploadand overwrite this document with the most current version as needed.
C) Your client must host and update the document from their own content server and provide the URL to Responsys. In the Responsys email documents, use the ServeURL function to reference the document as needed.
D) Upload the document into Manage Hosted Content, then publish. Insert this URL into every email document. To update, unpublish the document, upload the current version with the same name, and publish.

2. How can you share a copy of a campaign with key stakeholders at live launch time?

A) Use the RPL proofLaunch () method with each of the recipient's email addresses as a parameter.
B) Create a Proof List with their email addresses and then use the Seed List feature in the Campaign Workbook.
C) Create a filter for these individuals and then use the Seed List feature in the Campaign Workbook.
D) Export the campaign from Message Designer, then copy and paste the source HTML in an email to send to them.
E) Create a Seed Group with their email addresses. In the Audience Selection section of the Campaign Workbook, select this group as your Seed List.

3. Where should you place the file that you want to import when configuring the Connect job that imports profile list data that must be merged into Responsys?

A) The file to be imported should be located on your hard drive.
B) The file to be imported should be located in the Connect data warehouse in Responsys.
C) The file to be imported should be on the SFTP server dedicated for Responsys.
D) The file to be imported should be located on anycloud server.

4. Whathappens when you send a Responsys campaign and the ISP returns a "Hard Bounce" error to the sender?

A) A hard bounce of an email message will set the EMAIL_DELIVERABILITY_ STATUS_ field to Undeliverable and messages will no longer be sent to that address.
B) A hard bounce of an email message will delete the contact record from the Profile List to ensure that messages will no longer be sent to that address.
C) A hard bounce of an email message will cause the record to be logged in to the Hard Bounced table, and you must select that list as a suppression list in future message launches to ensure that you do not send to that address again.
D) A hard bounce of an email message will cause the record to be flagged as Hard Bounced in an Insight Report, and you can run a list cleanse process to remove it from your list.

5. Which statement is true about how you must configure a Responsys Profile list so you can beginsending Mobile SMS campaigns?

A) All the data that you need to use to personalize mobile messages must be stored as columns in the Profile list.
B) You can only modify profile lists used for mobile campaigns through Connect uploads.
C) You can use the same Profile list for mobile campaigns that you are currently using for email campaigns.
D) You only need to define the COUNTRY_ code if you are sending SMS messages to subscribers outside of the default country setting for your account.

Solutions: